Product Design is based on user research and understanding, and this can define the success or failure of a digital solution. How many times have you given up making a purchase due to failure in the validation of the payment method? Or how many times have you received error messages when trying t...
Have you ever seen or known about a product that you thought was perfect, that had everything to work out, but for some reason, it didn’t tak...
If you are part of the universe of startups or digital products, you’ve certainly heard of it. The Product-Market Fit is a great indicator of...
2021 was a year full of complex challenges, which made us reflect deeply. Through technology, society has followed a new path of development, expan...
The future of technology is already among us. We share time and space with robots that help us daily with cleaning the house, choosing the playlist...
During our immersion in Web Summit 2021, Europe’s largest technology conference, we witnessed an optimistic scenario of economic recovery. Th...
An important characteristic of the transition from a Project-based Culture to a Product-based Culture is the way to measure success. While in the f...
We live in a world with significant and constant changes regarding technology and business. The ability to adapt ideas and solutions to scenarios i...
Exploring ideas, better understanding users, identifying features and choosing technologies. These are some steps covered in SoftDesign’s Dig...
In the world of digital product creation and development, the Minimum Viable Product is turning twenty. The term MVP was created in 2001 and popula...
